About Us
Front Group is a group of companies within the interior design industry, where quality and comfort are at the core. We are Jenny, Frida, and David – three siblings with different perspectives, but a shared view on quality, function, and form. We have worked together for many years, in different roles but always closely connected. Our diverse experiences and personalities are our strength. We complement each other – in thought, in expression, and in solutions.
Settle with no less than extraordinary
We have brought together our experience, destinations, and concepts under one roof – and created Front Group.
Quality, innovation, and personal service have been the foundation from the very beginning. We have been part of the journey as the business grew from a single operation into a group of brands and services. Our base is in Sweden, and our Swedish heritage influences everything we do. Simplicity, respect, and care shape our environments, our assortment, and the way we meet every customer.
Front Group brings together, among others, Tibergs Möbler – a furniture destination since 1923, Front of Sweden – an inspiring destination for design and interior objects, and Studio a1 – stylish furniture made easily accessible for businesses. Each brand is managed and communicated individually to preserve its heritage and identity.
We aim to challenge how interiors are experienced and to create environments with both personality and longevity. No matter how or where you meet us, our ambition is to offer something beyond the expected – and for you to notice the difference when you visit any of our destinations within Front Group.
— Jenny, Frida & David (Founders and Owners)
Nice to meet you! This is Us!
What makes us go that extra mile!
We love happy customers – and we don’t settle until they are. We are driven by continuously seeking better products, stronger offerings, and smarter solutions, but above all by helping our customers create something that truly works – and feels right. From the products and services we offer to how we communicate and bring everything together, our focus is on creating successful interiors… and ultimately, happy customers.
Our team, working seamlessly across all our channels, is dedicated to creating true destinations for interior design and helping people bring their interior dreams to life.
One time Front Group - Always Front Group
Once you’ve found your way here, you’ll come back.
The fact that our customers return to our destinations is a sign that people value quality, knowledge, and strong customer relationships – a unique assortment you won’t find elsewhere, valuable insights, and an environment that invites both enjoyable and productive meetings, leading to inspiring results. If you’ve found us here, it could be the beginning of something long-lasting.
If we’ve inspired you to get in touch, here’s how.
Follow us to the archives..
It all began in 2017 with a vision to bring together and develop a number of companies within the furniture and interior design industry that had something extra. We wanted to build on their heritage, remain an independent player, and offer a broader, more holistic approach – something that is largely missing in a market otherwise dominated by large chains.
Our journey started long before anyone was talking about “holistic experiences” – yet that was exactly what we set out to create.
We believe in the power of combining different areas of expertise. That is why Front Group today consists of several strong brands that together shape everything from vision to reality:
Tibergs Möbler – an interior design destination with over 100 years of experience in quality furniture and personal interior design
Front of Sweden – an inspiring destination for premium design and interior objects
Nordic Room – an international furniture and interior platform with an unmatched selection of Nordic design
Studio a1 – stylish furniture made easily accessible for businesses and private customers, where ideas become atmosphere, feeling, and experience
Can't wait for it to happen
What we strive for – our vision – is to create better, more enjoyable lives for many people through beautiful and functional interiors, both at home and in the workplace.
The goal of our business is to inspire and inform more people, making it as easy and accessible as possible to find the right furniture and interior solutions. We want to share our knowledge and our wide range of thoughtful, sustainable design from outstanding manufacturers with even more people – both in Sweden and internationally.
Would you like to be part of our journey through a potential collaboration? Don’t hesitate to get in touch with us.
